Thursday, November 03, 2005

Looksmart leveraging Furl to create vertical search

Looksmart launched yesterday 161 new vertical web sites in 12 categories, apparently leveraging their Sep' 04 acquisition of Furl by using Furl users tagged bookmarks to discover and rank web pages relevant for a specific category / vertical.

I believe that they are the first major search engine company that truly leverages the tagging phenomena and integrates it with conventional search engine to deliver general purpose better search for the non-tagging public.


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